Takeru EtoBizDev Data Analyst at JX Press Corporation, a news media startup based in Tokyo. Born in Oita, Japan in 1998.
Career
JX Press Corporation; Jan 2021 - Present
Company overview
- Aiming to "Create News That Moves 100 Million People (= All people in Japan)," offer the following products:
- FASTALERT: BtoB SaaS that collects and distributes over 100 types of risk information such as disasters and incidents by analyzing domestic and international social media platforms, web information, and original data in real time.
- NewsDigest: A news app that provides the latest news and disaster information from Japan and abroad.
- Public opinion polls: Quantitative research tools and analysis employed by media outlets and political campaigns to assess voter preferences and forecast election results, employing landline telephone and online opt-in panels as the sampling method.
- Official website: https://jxpress.net/
- Description written in English: https://jxpress.net/about/en/
- Executive Officer & General Manager of Media DX Division, overseeing all aspects of public opinion polls and other related & unrelated projects.
- Specific responsibilities include:
- Formulation and execution of business plans, budget management
- Market research and business planning for overseas expansion
- Collaboration with academia to develop new solutions
- Creation of LLM-powered prototypes and joint PoC proposals for news organizations
- Project management (PdM) for maintenance and operation of existing DX systems
- Sales and progress management of existing solutions, including necessary modifications
- Proposal development for new DX systems
Led in-house projects and press releases:
- JX Press Executive Officer Eto Presents at Asia's Largest Experiential Conference, “Corporate Innovation Summit 2024,” Held in Bangkok
- Launch of Japan's First Smartphone App-Based Election Poll with Location-Based Analysis
- NewsDigest Launches "Price Info for Points Festival" Where Users Can Earn Points by Posting Prices
- [AI Analysis] Japan's World Cup Group Stage Breakthrough Probability is 33.9%, Brazil is the Most Likely to Win
- Get up to 1 Million Yen Just for Voting! | 2022 House of Councilors Election Voting Rate Up Up Election for Points Festival (NewsDigest)
- 2022 House of Councilors Election Winning Probability Simulator | NewsDigest/JX Press
- <2022 House of Councilors Election> JX Press Conducts First Poll Targeting All 45 Constituencies Nationwide
- Candidate Questionnaire | zero Election 2021 (House of Representatives Election) | Nippon Television
- [JX Press Original Analysis] Covid Measures and Diversity from the Perspective of the "Thinking Diagnosis" Data of the House of Representatives Election
- [JX Press Original Analysis] Looking Back on 2021 with Data [Yui Aragaki & Gen Hoshino Marriage, etc.]
- [JX Press/FASTALERT Original Data Analysis] Traffic Accidents Frequently Occur in Snowy Central Tokyo. Number of Accidents Detected in Tokyo is 30 Times Higher than the Previous Day
- 2022 as Seen from NewsDigest Users' "Reactions to News Articles"
- [JX Press Original Survey] Views on the Olympics Changed Drastically with the Opening Ceremony. Tokyo Olympics as Seen through the "Atmosphere" on Twitter
- How We Used GCP to Handle About 50 Million Tweets in Two Weeks During the Tokyo Olympics - JX Press Engineering Blog
- JX Press and Shinano Mainichi Shimbun Jointly Launch Special Website for House of Councilors By-Election and House of Representatives Election
- JX Press and Asahi Broadcasting Group Jointly Launch Special Website for Osaka Metropolis Plan Referendum
Interviews, Appearances, and Speaking Engagements:
- Breaking Away from Seniority: The Rise of 20-Something Managers in Japan, Including a Woman Promoted to Section Chief at 24 | AERA dot.
- JIMA: "Let's Learn Together! Use Cases for Generative AI" 2nd AI Study Group Held on January 22nd!
- Frepa x JX Press
- Brazil's World Cup Victory Prediction Was Wrong, But... Data Science Retrospective
- Get 50 Yen or More Just for Voting!? The Thoughts of the 'Generation Z' Business Manager Behind the Project "To Increase the Voting Rate of Young People" | Politics | ABEMA TIMES
- A House of Councilors Election and Voting Rate Improvement Project Where You Can Get Up to 1 Million Yen in Points. The Real Aim is to "Digitize Exit Polls."
- [Thought] How to Fact Check Political Claims? Is Democracy in Danger with the Spread of Youth x TikTok?
The University of Tokyo, Master of Arts; Apr 2020 - Mar 2026 (expected)
- GPA: 3.73 / 4.0 (As of Jul 2024)
The University of Tokyo, Bachelor of Arts; Apr 2016 - Mar 2020
- GPA: 3.76 / 4.0
Oita Hofu High School; Apr 2013 - Mar 2016
Skills
- Language:
- Japanese: Native
- English: CEFR C1
- Mandarin: Intermediate - Beginner
- Korean: Beginner
- Programming Language:
- Python
- SQL
- R
Publishment
Research
- Ogura, Ikuma, Eto, Takeru, and Zenkyo, Masahiro. "Survey Modes and Survey Experiments: A Comparative Analysis between RDD Cell Phone Survey and Opt-In Online Survey." Japanese Association for Electoral Studies. May 19, 2024. (Poster presentation, abstract peer-reviewed)
- Eto, Takeru, Ogura, Ikuma, and Zenkyo, Masahiro. “Survey Modes and Survey Experiments: A Comparative Analysis between RDD Cell Phone Survey and Opt-In Online Survey.” WAPOR 77th and WAPOR Asia Pacific 7th Joint Annual Conference. July 31, 2024. (Oral presentation with paper, abstract peer-reviewed)
News Article and Books Publication
- JobPicks (2021). "JobPicks: A Career Guide to Envisioning the Future" (NewsPicks Inc.)
- Contributed as one of the authors, writing 3 chapters
- Wrote articles for the University of Tokyo Newspaper during university years
- "Job offer rate for 2020 University of Tokyo graduates already at 40%, job hunting season moves forward" (March 20, 2019)
- 「2020年卒東大生の就職内定率、はや4割 就活時期の前倒し進む」2019年3月20日付
- "【University of Tokyo on Japan's Issues】The future of the Japanese economy: The key lies in households" (July 4, 2019)
- 「【東大教員と考える日本の問題】日本経済の未来 鍵は家計に」2019年7月4日付
- "Consumption tax increase from tomorrow: How the University of Tokyo Co-op is responding to the reduced tax rate and rebate program" (September 30, 2019)
- 「あしたから消費増税 東大生協の軽減税率・還元事業への対応は」2019年9月30日付
- "Job offer rate for 2020 University of Tokyo graduates already at 40%, job hunting season moves forward" (March 20, 2019)
Contact
X → @TakeruEto
Facebook → Takeru Eto
Linkedin → Takeru Eto
📫
Mail → contacts [at] takeru.tokyo